[Archived]
Hakuhodo DY Media Partners_News Releases
2016
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10 January, 2017
Smart Media Lab for Developing Next-generation Media Business Gets Underway

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12 December, 2016
TV Cross Simulator Cross-screen Simulation Planning Tool for the Effective Integration of TV Commercials and Online Video Ads Now Supports Mobile Devices

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07 December, 2016
Hakuhodo DY Group Sei-katsu-sha Digital Platform Launches Partnership with Twitter

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01 December, 2016
Promoting the Use of Facebook Partner Categories: Hakuhodo DY Media Partners, Hakuhodo DY Digital, and DAC team up with Acxiom Japan to begin developing original segments in Facebook advertising

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30 November, 2016
Institute of Media Environment announces Dynamic Bundling as its future media business concept at the Media Business Forum 2016: Using media and data to capture dynamic “sei-katsu-sha”

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25 November, 2016
Introducing “the VR Factory for Media” Service with Solutions for Virtual Reality Media Companies

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26 October, 2016
Hakuhodo DY Media Partners and the International Judo Federation conclude agreement for broadcasting rights until 2020

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31 August, 2016
Hakuhodo DY Digital, Hakuhodo DY Media Partners, and Cinarra Systems Japan use a Cinarra Systems Japan platform to launch joint development of media services that take advantage of thoroughly anonymized big data held by partner companies

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25 July, 2016
Advertising Benefit Predictive Planning Tool that Combines TV Commercials and Online Video Ads Starting Facebook Video Ad Simulation Menu Service with “TV Cross Simulator”

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20 June, 2016
Hakuhodo DY Media Partners: Time Series Analysis Findings from the Annual Media Consumption Report 2016

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12 May, 2016
Institute of Media Environment Conducts Second Market Structure Survey on SVOD Services Number of Users Up Slightly, Devices Shifting to TV Screens, Services Overwhelmingly Used at Night

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01 April, 2016
Hakuhodo DY Media Partners, Yahoo! JAPAN, and DAC Establish Handy Marketing Inc. to Research and Develop Marketing Solutions

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31 March, 2016
Hakuhodo DY Media Partners Wins 1 Gold, 3 Silver, and 2 Bronze Awards at the 19th Asia Pacific Advertising Festival (ADFEST)
